The new version of iPhoto doesn’t seem to use Google Maps for the map features in Journals and Slideshows. It’s a small departure, sure, but it signals a much bigger play.

It makes a lot of sense for Apple to create it’s own maps.  Every aspect of the OS they control gives them yet another leg up on the competition – if they can pull it off…

Apple’s strength has been an unwavering (and often brutal) focus.  Just stay of out the “one more thing” arena. That’s littered with bodies already.